Small Bricks, Big Ideas: BRIXL Turns Heads at BDNY 2025
Brintons’ newest Self Expression Fall 2025 design collection made a bold debut at BDNY with an experience that felt fresh, interactive, and delightfully nostalgic—inviting attendees to explore, imagine, and truly engage.
Designed by Brintons Senior Designer Francis Pye, BRIXL came to life through conversations on the show floor. Pye attended both days of BDNY, connecting directly with attendees to share the thinking behind the collection and how it is meant to empower designers to create personalized hospitality spaces.
The booth brought the BRIXL story to life with a bold, graphic look inspired by pop art and city energy. Bright colors, simple geometric shapes, and oversized graphics created a strong visual impact. Three BRIXL design samples were displayed on the booth wall, while the floor carpet woven with 24 colors showcased Brintons’ High Definition Axminster (HDAX) capability.
BRIXL viewfinder giveaways offered a hands-on way to explore the collection, using three rotating wheels to show how the patterns are built layer by layer.
Together, the collection, the booth, and the experience showed what BRIXL is all about—small pixels coming together to create big ideas.
