Blog articles in 2017

Pantone 2018 Color of the Year – Ultra Violet

Brintons Americas is optimistic about 2018 with Pantone's 2018 Color of the Year, Ultra Violet, leading the way into more vibrant and complex patterns.

According to Pantone, Ultra Violet is a hue that communicates self-expression and ingenuity with an air of intricate creative mystery. Complexity is key with the 2018 color of the year - being a shade composed of opposites blue and red. Zeroing in on the hue's versatility, Brintons designers discuss applying Ultra Violet in woven axminster.

Last year, Brintons called attention to the rise of interest in the color blue, in response to designers across the Americas skillfully redefining hospitality's standard palette by flooding hotel carpets in shades of navy. While subtle textural geometrics still boast classic blue, gold, and neutral colorations, Brintons confidently embraces Ultra Violet as 2018's focus for interiors across the region.

“In a classic analogous scheme, the color has found its way into background layers adding a cool mysterious depth to hospitality designs.” says Mandy Middlehurst, Senior Designer with Brintons Americas. Middlehurst further explains the color’s ambidextrous application saying “although typically paired with neutrals and soft denim blues, I have used it [Ultra Violet] as a contrasting color pop on the uppermost layers in prefunction designs.”

Brintons sees Ultra Violet being used in multiple layers of axminster carpet designs and in all sectors; marine, gaming, public space, and hospitality. “The purple shade would also work successfully in larger open areas, giving a dramatic air to casinos and conference halls. The energy of these spaces and their capacity to contain crowds speak a similar language to the vibrancy of Ultra Violet,” says Middlehurst.

December color story inspired by Ultra Violet:

#discoverDSO –


Unabashed blues and greens that, in days gone by, apparently should never be seen… until now!!

This harmonic synergy of two of the most popular colours, since always, is a vision of harmony.

Their origins speak of memorising shores laced with playful beach breaks and lush tropical forests where exotic animals play.

It is timeless, sophisticated and ever appropriate.

Just one, or a combination of these designs, yearn to be woven into Brintons lustrous wool blend yarns to enhance an interior of your making.

Explore the Bermuda Mood and experiment with colours in our DSO design studio.

Kelly Hoppen by Brintons collection launches at SLEEP event

Brintons launched it's bold new collection of carpets designed by Kelly Hoppen MBE at the annual hotel design event Sleep, which took place in November at the Business Design Centre in London.

This is the first-ever carpet collection designed by Kelly Hoppen MBE and consists of 13 geometric and organic designs in on-trend colourways that reflect the designer’s award-winning design style and pared-back aesthetic.

On trend: The geodream

Immodest deep hues of reds to a cheeky marriage of pinks and peaches… drenched into sumptuous furnishings and fabrics... the geodream celebrates the rebirth of lavish interiors.

"Be inspired! The geodream is the first trend collection from Brintons APAC, inspired by Paris and London Design Week 2017. A myriad of combinations can be realised from the geodream palette, using this selection of highly evolved geometric designs."

Julie Bjork, Australian Design Manager

With sophisticated application, this palette conjures ideas of wealth and the ornate with an overwhelming mmmmm factor. Peaches and deep maroons have come forth as prominent companions in many recent palettes, but seem ever-so at home in this setting with their closer relatives.

A myriad of combinations can be realised from the geodream palette, using this selection of highly evolved geometric designs. These designs, capable of incorporating a sensible balance of colour, contain omni-present texturing which is such a fundamental feature in floor design.

Just one, or a combination, of these patterns yearn to be woven in the lustrous Brintons wool blend yarns to enhance an interior of your making.  Explore the geodream trend and experiment with colours in our DSO Design Studio.

The geodream colour palette


I’m delighted to unveil my first collection of contemporary commercial carpets with Brintons, and can’t wait for you to see them first hand at Sleep. I wanted to do something quite cutting edge and out there compared to what we see at the moment. It’s different and it’s in the forefront of design in terms of commercial carpeting.

For me, the luxurious textures and striking patterns of carpets can completely transform a room, so when the opportunity to work with Brintons presented itself, it was an instant yes. I wanted to create something to challenge the typical designs we see in the hospitality space, and I knew that Brintons would produce exactly what I wanted. Brintons is an incredible company, it has a great heritage. One of the most important things to me is that it’s a British company, and being an ambassador for Great Britain I’m very much a pioneer of British businesses.

The inspiration for this collection was found in a variety of diverse influences ranging from geometric shapes to elements found in everyday surroundings such as cracks in a pavement and splashes of paint. Design is my life, I’ve been doing it for over 40 years, it’s what I love and I’m passionate about, it’s part of my DNA.

When you design something, it can be very different every time. Sometimes it’s thought or an inspiration, and sometimes it’s a fully-formed idea - my brain is like a filing cabinet, storing things things I’ve seen and been inspired by when travelling. You collect all these ideas, and when you come to design something, things just start to dripfeed out and create a picture.

For me to do a commercial carpet range was really interesting, and it was a challenge. If I had to sum up this project and collaboration, I would say that it has been refreshing. It’s been fun, it’s been enlightening, and I’ve learnt a lot from it. After 41 years in business, to actually do something I hadn’t done before was honestly such an exciting thing for me, and I’m thrilled with the collection.

We use this blog to share information about our work for the benefit of customers. You can use our archive below to browse previous articles.

Recent blog articles