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Brintons invests in the UK

8th April 2013

Brintons Carpets shows commitment to UK manufacturing by selecting its Kidderminster plant for the next phase of expansion of its High Definition Weave technology. Brintons also plans to expand its spinning facility in Telford, and has announced the launch of the Apprenticeship programme. Brintons will be recruiting around 8 apprentices between the Telford and Kidderminster sites.

As the world's leading manufacturer of high-quality woven carpets, Brintons MD, Don Coates reflects on what sets Brintons apart from the competition, “Our brand reputation is built on design innovation, product excellence, technical expertise and customer focus; it’s essential we continue to invest in all of these areas to ensure our future success.” High Definition Weave is pioneering technology developed by Brintons and allows us to weave carpets and rugs in up to 32 colours, giving our customers unrivalled design definition and colour choice.

Brintons manufactures in the UK, Portugal and India, having made the decision to sell its Chinese operation last year to focus on existing plants. Brintons employs over 500 people in the UK across its Kidderminster and Telford sites and this latest investment will create new jobs in both locations. Investing in the UK will bring a real boost to not only the local economy, but also to British carpet making as a whole. Brintons has a strong owner backing management and funding growth through investment and acquisition. The intention is to build on Brintons’ illustrious heritage, ensuring this 230-year-old brand maintains its worldwide leadership position.

BBC Midlands Today - Brintons invests in UK

Image: Don Coates being interviewed at Brintons HQ Kidderminster by Cath Mackie, BBC Midlands Today

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